About Roksana
Strategy · Audit · Creative Direction · Coordination
I am Roksana, based in Luxembourg. The thread connecting everything I do is one instinct: I notice the gap between what something genuinely is and how the world currently perceives it. That gap is where I work.
I trained as a lawyer, spent years in corporate finance, worked the floor of a four-star resort in Vail, and built RÉACLYSE, a premium brand and mobile application, from zero. Each taught me something different about how value is created, communicated, and missed.
I work with a small number of clients at a time. The ones who have built something real and haven't yet found the language for it.

Founder of RÉACLYSE: Self-discovery journals for people ready to trust their decisions.
reaclyse.comCo-founder of ÉCHO: A private voice journal for iPhone. Hear your voice again.
echobyreaclyse.com
I am Roksana, based in Luxembourg. The thread connecting everything I do is one instinct: I notice the gap between what something genuinely is and how the world currently perceives it. That gap is where I work.
I trained as a lawyer, spent years in corporate finance, worked the floor of a four-star resort in Vail, and built RÉACLYSE, a premium brand and mobile application, from zero. Each taught me something different about how value is created, communicated, and missed.
I work with a small number of clients at a time. The ones who have built something real and haven't yet found the language for it.
Founder of RÉACLYSE, a premium brand built around the experience of slowing down.
reaclyse.comCo-founder of ÉCHO, a private voice journal for iPhone by RÉACLYSE.
echobyreaclyse.comA background built in three different worlds.
Earlier
01
Vail, Colorado
Hospitality, four-star resort
Years in
02
Luxembourg
Corporate finance
Founded
03
RÉACLYSE
Premium brand from zero
Now
04
Luxembourg
Brand strategy practice
If you are building something worth finding, I would like to hear about it.